Internet for business

Internet for business

Business Serve plc.


“We need to improve and differentiate our brand, products and services – to raise the company profile and boost sales activity.” Business Serve plc.


Bulletpoint Design: Brand redesign and production of corporate literature and packaging, including Aunty Virus™ character design (2002).

Aunty Virus™ protects your e-mails and computer systems from deadly viruses. “Let’s imagine these as characters living inside a PC.”


Production elements and services provided by Bulletpoint Design and our trading division Bulletprint Products included:

• Brand redesign – an evolution not a revolution
• Business stationery – letterheads, compliment slips and business cards
• Aunty Virus character design and creative (see PDF storyboard)
• Production and print of corporate literature, marketing and promotional literature
• Emarketing campaign – e-letterhead and e-shot templates
• A4 capacity folder
• CD-R / CD-ROM (sleeves and instructions)
• C4 and C5 ‘Bulletprinted’ envelopes
• Packaging – sleeves for Broadband ADSL modems and ISP antivirus software
• Consultation, troubleshooting and print/project management


Please click here to download a copy of the ideas storyboard and stages behind the Aunty Virus character design. Or click here for an A4 design case study. (Adobe Acrobat PDF files).